Wednesday, September 1, 2004
GRAPHIC PARTNERS STAY AHEAD OF THE GAME
WITH COMPETITION INTENSE, ACQUISITIONS AND MERGERS A STRATEGY FOR CULLING THE OPPOSITION AND BREAKAWAY AGENCIES SPRINGING UP ALL THE TIME, HOW DOES A DESIGN AGENCY REMAIN AHEAD OF THE GAME FOR OVER 30 YEARS?

In Scotland particularly, agencies struggle to last. So how has Graphic Partners succeeded where others have failed? The answer lies in a belief in our abilities and confidence that can only come with age and experience. This experience, teamed with new talent and fresh ideas, ensures clients have the best of both worlds and, through our ability to see beyond the expected, to see better and to see further, Graphic Partners' clients see results.

Being constantly aware of changing client needs must be reflected in our own brand. Hence, Graphic Partners has just launched its refreshed website, www.graphicpartners.co.uk which aims to communicate the scope of services offered, and level of creativity produced by the agency.

Ken Craig, managing director of Graphic Partners said: "We know how important it is to lead the field and to continuously develop in terms of creativity and technology. Our website is about communicating all of our services, experience and creativity, with the main drive being that Graphic Partners is about our clients benefiting from our insight and experience. We work with excellent clients, a number of whom have stayed with the business for over 20 years - we put this down to not only the proactive and open relationship, but also the foresight, level of creativity and thinking offered by the agency".


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Notes to the editor
Graphic Partners has traded successfully for over thirty-three years.

Services
Strategy and planning; Brand development; Corporate communications; Marketing communications; Brand packaging; Digital communications; Software development; Product innovation.

Clients
Allied Domecq, Anderson Strathern, Atlas, BAA, Baillie Gifford, Bank of Scotland, Belhaven Brewery, City of Edinburgh Council, Glenmorangie PLC, HSBC, Ian Macleod Distillers, Lloyds TSB, Martin Currie, Mindroom, Monitor, NCR, Picsel Technologies, Queen Margaret University, Rettie and Co, Scottish Museums Council, Scottish Mutual, Ski Independence, Sun Microsystems, Scottish & Southern Energy, Scottish Water, UBS Global Asset Management, VisitScotland, Walkers, Waverley Wines & Spirits, Whyte & Mackay


For further information please contact:
Ken Craig (ken@graphicpartners.co.uk)
Graphic Partners, Gladstone Court, 179 Canongate, Edinburgh EH8 8BN
Tel: 0131 557 3558
Fax: 0131 558 1430

www.graphicpartners.co.uk